A distinguished Project Management Professional since 2008, Dana LaRieal Morales excels in managing technology-based process improvement projects at Holland & Knight, particularly in the realm of law firm operations. Her expertise extends to leading a team of Business Analysts who collaborate in crafting and optimizing ServiceNow and Smartsheet workflows and automations. This team plays a crucial role in the firm's product selection process and data analysis, tailored to meet the unique demands of the enterprise law firm environment.
Ms. Morales brings extensive experience from various sectors within the legal industry, including Marketing, Accounting, Information Technology, Records, and Intake. Her journey of over 25 years in the legal industry, encompassing diverse roles such as legal assistant, help desk technician, help desk/training manager, and project manager, has endowed her with a unique perspective on enhancing processes for an improved user experience. Her career trajectory has solidified her position as a proficient business process manager.
Ms. Morales holds a B.A. in Sociology from the University of Tennessee-Knoxville and a Masters in Public Administration from Tennessee State University. Beyond her role at Holland & Knight, she is the founder of The Happiness Bucket, where she established the online community Organized Academy, providing coaching to aspiring professionals. She also hosts two podcasts, "Organized Holistically" and "The Declutter Club Podcast," and is a sought-after speaker who has appeared on numerous podcasts and served as a repeat symposium speaker for PMI Nashville.
Dana LaRieal Morales is recognized for her ability to navigate complex project management landscapes, leveraging her extensive experience to drive innovation and efficiency within the legal industry. Her commitment to continuous improvement and her passion for mentoring others make her a revered figure in her field.